Italian restaurants are a frequent venue choice for wedding-related events like rehearsal dinners and bridal showers, and for a good reason! If you’d like to get your restaurant on the map for soon-to-be-weds to find, check out these great tips to increase bookings for your restaurant venue.
Create a Designated Space
Serving delicious food isn’t enough to stand out from the crowd. Creating a fresh, inviting space will make your restaurant more appealing. You’ll want to make sure it has plenty of room to host larger parties so that you can accommodate groups of all different sizes. Knowing some tips to create a venue space will have soon-to-be-weds choosing your restaurant over the competition.
Make Sure Couples Find You
To attract engaged couples, you’ll need to think like them. Where would you look to find venues to host wedding events? Many couples use wedding planning tools like The Knot and Zola. These are great websites to get your restaurant listed on once you have some experience hosting. Pinterest and Facebook are also commonly used to find ideas and vendors.
The first venues couples usually book are the ceremony and reception spaces. Once they have these booked, many venues provide a list of recommended vendors in the surrounding area—including spaces to host rehearsal dinners.
Get in contact with wedding venues in your area and talk to them about why they should push their couples your way.
Update Your Website
Even if couples find your business and seem interested in your services, they are very likely to click away if your website is outdated or slow. In this day and age, it’s essential to have an up-to-date, easy-to-navigate website.
Showcase your brand and why your restaurant is better than the competition with a high-quality website. Include information about the event space they could rent, such as how many people it will seat and the price or a way to contact you to get a quote. It’s also important to include high-quality, well-lit pictures so the soon-to-be-weds can get a feel for the space.
With these marketing tips, your restaurant venue will surely increase bookings in no time.